Seacrest Oceanfront Hotel

Client Story

Challenge: What separates good content from great content?

Solution: With the amount of content in the marketplace and the ease of creating it, good content no longer drives the needle. To be great, brands must have an emotional connection to their content. The stories they tell have to have a deeper meaning that pushes the viewer beyond their 8-second attention span and drives meaningful responses.

Results: 4,000% Click-through Increase vs. Industry Average

Rather than focusing their remarketing with a sales message, Seacrest used their camera to engage their audience. Once the connection was made to this campaign, they saw a 30:1 ROI on bookings.

First Impression:

We love working with boutique properties, and Seacrest sets a high bar for us. An incredibly upbeat and creative staff loves what they do, and it shows. When you first visit this property, the minute you walk through the doors, there is a calm that you have arrived. A relaxed atmosphere and attention to detail await an incredible experience in a breathtaking location.

Place Brand:

Every resort has a unique selling proposition. Some are service, some proximity to a destination magnet, some have a view. The lucky ones have them all. Seacrest Oceanfront Hotel has them all. For us, the complicated question became which view, sunrise or sunset? The sunrise showcased the Pismo beach pier and endless ocean and dune views—both landmark magnets. However, the sunsets in Pismo, the pool deck, and the grass area of the Seacrest make this shot incredibly powerful. The Seacrest is the perfect venue for a family outing, wedding, or event.

12 Great Moments:

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